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Why Mixing Your Business and Personal Finances is Bad for Business

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  • 25 Jul
Many business owners are guilty of mixing their business and personal finances far too often. Even if you're just starting out, it’s important to try as best as possible to separate both. Treat your business, whether small or large, as a viable entity. Even though you may feel like your busines...
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Is Your Business Prepared For The Digital Age?

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  • 21 Jul
No matter what size business you operate, the digital age is here and here to stay. The question is not whether you should be a part of it but rather, how can I unleash the power of digital technology while maintaining a healthy business.   Customers are changing the rules If you're a...
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Make Your Brand Great... Again! :)

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  • 19 Jul
Today, it takes the average viewer just three to five seconds to form a first impression of your business online. If you don’t grab the attention of the viewer at first glance, chances are you have lost out on a potential customer. Building your brand online requires your brand messages and conten...
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3 Reasons Your Business Needs a CRM System

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  • 03 Jul
Traditionally, many businesses have used a spreadsheet and other standalone systems for capturing and storing customer data. Often times, data from company’s POS systems is not accessible by their marketing team, despite the fact that this information will prove invaluable in the development of ma...
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Why Is Mobile Marketing Important for My Business?

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  • 28 Jun
According to Statista, there are approximately 2.3 billion active smartphone users today. This presents an opportunity for businesses to advertise their products and services more efficiently and inexpensively than ever before. How? We’ll explain... Traditionally, there were three primary adver...
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Email Marketing: A Key Strategy For Repeat Customers

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  • 17 Jun
Email marketing is an excellent way to maintain relationships with customers. Think of email marketing as an opportunity to not only connect with your customers, but a chance to subtly promote your products/services. It should be the aim of businesses try to convert visitors to their website into...
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3 Reasons Why Your Business Needs A Website

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  • 10 Jun
Today, more and more consumers use the internet to search for the products or services they need. Your business will gain more credibility by having a website. Without one, potential customers will go to your competitors that do. Learn three reasons why your business needs a professional website. ...
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3 Laws of Social Media Marketing

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  • 06 Jun
Social media is a powerful tool for boosting your brand’s awareness and driving consumers/customers to take action. To execute a successful social media campaign, it is vital that you understand the following fundamentals:   Focus on Value There is a common misconceptio...
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Going Above & Beyond! - 3 Ways to Keep your Customer/Client Happy

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  • 26 May
When your customers are happy, your business thrives!      Customer satisfaction is the name of the game. Did you know that it typically costs five times more to gain a new customer that it does to retain your current customer? Well, it’s true! This means that keeping your ...
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3 Reasons to Have a Mobile-Friendly Website

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  • 19 May
Whether we’re at home, work, on the bus, or in the movie theatre, one thing is constant - we’re always on our phones! We use our devices to check the time, check the weather, communicate with friends/family, and conduct online searches. As it relates to your business, this means that optimizing ...
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